Isu tose tinoyemura vaimbi vakuru, vateereri, masayendisiti, ndiko kuti, avo ndivo vakanakisisa mumunda wavo webasa. Pamwe, bhizinesi chero ripi zvaro harifaniri unyanzvi chete asiwo tarenda, uye kazhinji kunyange ruzivo rwekutengeserana rinenge ruchiita semashiripiti - chipo chaicho-kukwanisa kuwana nzira kune mutengi uye kumubvumira kutenga chimwe chinhu. Zvechokwadi nyeredzi nyeredzi dzakabudirira kubudirira , kwete nekuda kwetarenda yavo chete. Vakawanda kwazvo vakakwanisa kudzidza unyanzvi hwokutengeserana, kuverenga mabhuku akaisvonaka pane zvekutengesa!
Saka, mabhuku anobudirira uye anozivikanwa pane kutengesa ari pasi apa.
Nhamba yedu yezvinyorwa zvakanakisisa pamatare ekutengesa
1. "Complete Guide for Sales Manager" naBrian Tracy.
Nzvimbo yekutanga muhutori ndeyechokwadi "yekare yeiyo genre." Iri bhuku rinobva kuCanada rinozivikanwa, iro rakapiwa nemuenzaniso wake kuratidza kubudirira kwezviito zvake, rinofanira kuverenga zvose - vatungamiri ve "live" kutengesa uye kutengesa nefoni, vatungamiri vepamusoro uye kunyange vatengesi vekutengesa. Bhuku racho rinopa mienzaniso yakawanda, rinotsanangura nzira dzakawanda uye maitiro ekutengesa, kune mazano kune dzimwe nguva.
2. "Kutengeserana kwemuenzaniso nemuenzaniso wehurukuro kumatanho ose" Stefan Schiffman.
Munyori webhuku iyi ndeyeAmerica, uye mienzaniso yose yakataurwa mairi inotorwawo kubva kumitambo yekambani dzedzimwe nyika. Zvisinei, izvo munyori anodzidzisa ndezvokutenda uye zvepasi pose kuti mushure mekuverenga bhuku rimwe rinowana pfungwa yokuti inenge mabhuku ose akanaka pane zvekutengesa akanyorwa kubva pane izvi!
3. "Kutengesa kushandiswa" Nikolay Rysev.
Nikolai Rysev ndiye mutambi wemabhizimisi anozivikanwa zvikuru muRussia, bhuku rake rinokosha, pamusoro pezvose zvinotarisirwa
4. "SPIN-sales" neNeil Rekhem.
Bhuku iri rakanyanya kunyanya kukosha, rakabudiswa kakawanda mumitauro yakawanda. Kubva mauri unogona kuwana nezvehutano hwekutengesa zvakakwana uye nzira itsva dzekutengesa.
5. "Mitemo 49 yekutengesa" David Matson.
Kubva mubhuku rino iwe uchadzidza nezvekushanda kwakanyanya kwazvo, asi kushingaira uye kutsamwisa nzira dzekutengesa. David Matson akakwanisa kuratidza kubudirira kwezvaanoshandisa, kuva mumwe wevanyori vakatengesa zvakanyanya mabhuku pamusoro pekutengesa. Anonyatsoziva nzira yekuwedzera mabhizimusi emabhuku uye chero ipi zvayo nhumbi nemasangano!
Masuo ekubudirira anogara achizarurirwa kune avo vakagadzirira kupinda mavari. Dzidza, dzidza kubva pane zvakanakisisa, uye shandisa ruzivo, uchishandisa mabhuku akaisvonaka pane zvekutengesa.